Apple quietly ditches its cheapest iMac from Apple Store, here’s why

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Apple has quietly ditched its ageing 21.5-inch iMac design – a model still powered by Intel processors. Earlier this year, Apple unveiled a completely new iMac design with larger screens, thinner design, bright pastel colours, and a custom-crafted Apple chipset under the bonnet.

The new 24-inch iMac, which was lauded by critics when it launched, is a little pricier than its predecessor. As such, Apple kept the 21.5-inch iMac, which has much larger borders around the display – resulting in a smaller screen despite occupying a similar physical footprint on your desk, in its online store. The older model started from £1,099, which was significantly cheaper than the £1,249 needed for the redesigned iMac.

For an even better deal, those who were eligible for Education Discount were able to secure the 21.5-inch iMac at a discount. Unfortunately for anyone who didn’t rush to add one to their shopping basket have now missed the chance. Apple has quietly removed the 21.5-inch model from its online store.

John Lewis

If you’re not keen on the new design, pastel colours and white borders on the 24-inch iMac that replaced this model, there are a few remaining retailers with stock of its predecessor. While Apple has dropped the 21.5-inch iMac from its store, it’s still available from John Lewis – but you’ll need to be fast!

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